Identifying Short-Projects ideas in entrepreneurship involves a systematic research approach. Here's a breakdown of the research strategy employed by a consultant to identify Short Projects for specific products, business ideas, and businesses in operation:

• Preliminary Research

  • Start with a general search using keywords related to the specific industry or sector in which the entrepreneur operates. For example, if the entrepreneur is in the tech startup industry, keywords might include "tech startup best practices," "startup growth strategies," or "innovative startup projects."
  • Look for reputable sources and industry reports that provide insights into emerging trends, challenges, and successful practices in the entrepreneur's field.

• Identify Relevant Short Project Ideas

  • Once preliminary research is conducted, identify Short Projects that are directly related to the entrepreneur's specific needs and challenges. These could include projects that address product development, marketing, funding, or operations.
  • Ensure that the Short Projects identified are current and relevant to the entrepreneur's timeframe. Information from a few years ago may not be suitable for a rapidly changing industry.

• Evaluate Industry Experts and Leaders

  • Seek out industry experts, thought leaders, and successful entrepreneurs who have shared insights and best practices in the field. Look for articles, interviews, or podcasts where they discuss successful Short Projects or strategies.
  • Highlight any thought leaders or experts who have endorsed or recommended specific Short Projects relevant to the entrepreneur's context.

• Research Strategy Explanation

  • In the research strategy section, the consultant should briefly explain the criteria used to select the Short Projects. This could include the entrepreneur's specific needs, industry relevance, and alignment with current industry trends.
  • Mention and cite the main sources consulted, such as industry reports, interviews with experts, or case studies of successful startups. For instance, if McKinsey has published a report on startup best practices, cite it as a primary source.

• Assumptions and Triangulations

  • If the consultant makes any assumptions or performs calculations to arrive at Short Projects recommendations, these should be clearly stated in the research strategy. For example, if the consultant estimates the potential ROI of a marketing project, they should outline the assumptions and methodology used.

• Reporting Findings

  • In the findings section, organize the identified Short Projects using bullets and concise headings/subheadings. Include detailed information about each Short Project, such as its objectives, expected outcomes, and the rationale behind its selection.
  • If available, provide examples of successful businesses or startups that have implemented similar Short Projects and achieved positive results. Include success metrics or key performance indicators associated with these projects.

• Client Update (If Necessary)

  • If the consultant was unable to find specific Short Projects or if certain information was unavailable, prepare a Client Update. Explain where the search was conducted, describe any creative strategies used to find information, and clarify what was not available and the possible reasons for the lack of information.

In summary, identifying Short Projects for entrepreneurship projects involves thorough research, evaluation of industry experts, and alignment with the entrepreneur's specific needs and industry context. The research strategy should be transparent, and any assumptions or calculations should be clearly stated. Additionally, a Client Update should be prepared if the information is missing or unavailable.