Prospecting List
Let's break down the concept of a "Prospecting List" in the context of entrepreneurship projects, discuss how we identify these lists, and walk you through the research strategy we employ when creating a Prospecting List for your business at Legacy.
Defining a Prospecting List
In the entrepreneurial landscape, a Prospecting List is a carefully curated collection of potential leads or individuals who fit your target market and possess both the financial capability and decision-making authority to make a purchase or engage in a significant business interaction. These lists typically include crucial details such as names, job titles, and contact information. Here at Legacy, we understand the importance of quality prospects to fuel your business growth.
Identifying Prospects
Identifying the right prospects is the cornerstone of effective business development. Depending on your specific goals, we use a range of tools and resources to find individuals who align with your ideal customer or partner profile.
- LinkedIn: We leverage the power of LinkedIn, one of the world's largest professional networks. Through advanced search techniques like X-ray searches, we can narrow down our focus. For instance, if you're seeking software engineers in Boston who graduated from Harvard, we can use a search like: "software engineer" Boston Harvard University site:linkedin.com/in.
- Trade Journals: When LinkedIn doesn't yield enough results, we turn to reputable trade journals in your industry. For instance, if you're looking for high-level executives in the accounting field, we might search for articles in journals like the CPA Journal that mention interviews with or quotes from these professionals.
- Literature Databases: When we need scientific or academic experts, we tap into literature databases to identify top authors or researchers in a particular field. This approach ensures that we connect you with the best experts.
Identifying Contact Details
Once we've identified potential prospects, the next step is to gather their contact details.
- Email: We start with company websites, About Us pages, and blogs. Many companies share contact details there. If that doesn't yield results, we use email finder tools like Voila Norbert, Hunter, or Anymail Finder. We always ensure to provide a screenshot of the information when using such tools.
- Phone Number: Whenever possible, we aim to find direct phone numbers on company websites or in press releases. If not, we offer alternative contact numbers to ensure you can reach the right person.
- LinkedIn: LinkedIn profiles often contain valuable contact information. We cross-reference our findings on LinkedIn to ensure accuracy.
Research Strategy
Our research strategy is transparent and thorough. We clearly state our sources and any assumptions or calculations made during the process. If we encounter challenges in finding information, we provide a Client Update (PCU or FCU) with alternative strategies and explanations for the limitations.
At Legacy, we take pride in our ability to create targeted Prospecting Lists tailored to your business needs. We believe that this meticulous approach ensures that you have a solid foundation for meaningful business interactions. We look forward to assisting you in achieving your entrepreneurial goals and connecting you with the right prospects to drive your business forward.